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Showing posts from January 23, 2016

Snow Shovel Solutions

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Business slow? Want clients?  You have to start actively looking to solve people's problems. Look around you. Literally. Got snow? What can you do with snow to earn a persons attention by solving a problem? All you need is a shovel.  People who shovel other people's driveways have the right to ask the driveway owners if they wouldn't mind telling their neighbors you are taking on new clients. Then you thank them for letting you burn off some cabin fever. See... You only have two problems. #1 You have to get attention to prospect. #2 You need to get permission to get the right kind of attention. The east is covered in snow so my solution to your problem works today.  But what about when the snow melts?   Could you expect permission to ask for clients if you have no obvious cause to be in front of people? No.  That's why cold pitches don't work.  You need permission first then you can ask for attention.  You need permission before attention  makes s...