ATTENTION DECODED

There is an art to getting through to people. The highest form of that art is getting through to a person without overpowering them. Overpowering a person means scaring them into agreement. Giving ultimatums.   Using deception tactics.   Or bragging to the point they where they start to belittle themselves if they don’t pick you. There is zero talent in convincing a person you are right when you use any of the above methods. Zero talent is anything that uses fear to persuade. You do not want that brand name. Every time you set out to persuade someone else you should start with the end in mind. The end = a person changing their own mind because it is in their own best interest.   It is in their best interest. You do not matter. Now—do you matter to me?  Of course you do.  Do you matter to you? Of course. You just should not be the leading character in another person's story.   Try and always remember that persuading ...

There are so many choices for anything and everything you could need. A simple online search no longer helps us make an informed decision out of only a few options. There are just too many choices to even know where to begin analyzing the results. We like to have choices, but 120,000,000? We do not require unlimited information to consider when making a decision about a cell phone case. Our cognitive process makes more confident decisions when we have fewer choices. This highlights an interesting situation technology has brought us to. The dramatic increase in yielded search results has us re-relying on our spheres. The people we know provide us with a more manageable starting place to think about our options. We have begun reaching out to people we know rather than Just the search engines. Most people are experiencing a similar result when they consult the Internet. Because most people can relate to the impulse to reach out, the...

Listing appointments are about gaining the buy in of your prospect clients. Being irreplaceable means figuring out what that irreplaceable means to the particular client you are speaking to. This is not something you can guess nearly as easy as you can discover with the right approach. Discover by asking the right questions.

There is enough time in a day. There is a difference between busy and effective. To know the difference requires understanding and honesty. It is easy to trick ourselves into thinking that because we are constantly in motion, we are also being effective in reaching our goals.   This isn't always the case. You can be extremely busy with tasks and not moving towards your goals at all. Sometimes we make ourselves busy because we think by trying really hard at everything, something will pay off. Sometimes we busy ourselves with tasks we find time consuming but easy, to avoid doing what makes us uncomfortable. That is where honesty comes in. If we are busy and nothing is being produced from those actions, it is time for a talk. A self-talk. Is there a fear we are avoiding by filling our schedule with safe work? If not, then is there someone else we can find to do the easy busy work so we can go out and do more effective things for our work? ...

Perception is personal. Perception is our thinking and understanding of a situation, and is highly influenced by how a person feels going through the situation. Most people will not share your exact perception of a situation. This is why you need to use perspective to your advantage when your goal is to help someone. Someone who is so stuck on their perception of reality.  Preventing themselves from obtaining their goals. You can not change a persons perception. Not by going after their perception. Instead, put things in perspective for them to see. Go after their perspective. A perspective  is a filter that guides your analysis of something.   Perspective is the only thing that can provide clarity about what a persons real goals are. That is ultimately the only way to help someone shift their perception. By influencing their perspective. Introducing them to a situation they can visualize themselves in. Feel themselves in. Perspective ...

There are times when all you need to make a situation better is for someone else to change their attitude. "The situation is not that bad, it is just the way they see it." That is your opinion anyway... You want to say: " Just trust me" or "Just see things from my point of view" If what you really want from someone is for their attitude to change... Leave their attitude alone. A person's attitude is the output of their perception of a situation. Trying to change an output by going after only the output is not effective. The input filtering process is what you need them to change. Simply put: the way they think about the situation needs to change. Inputs eventually shape a person's perception after they internalize the information and decide how it all makes them feel .   Input --> thinking-->perception-->opinion=attitude/feeling. So leave their attitude alone. Think of it like handing a person a pair of glas...

Add caption We run on autopilot for most of the tasks we do during the day. A habit is shaped based on how we internalize external stimuli. If we encounter the same stimuli frequently we tend to handle it similarly for each encounter. Eventually, our brain simply recognizes a trigger—and sends a simple message to our body to express something. A reaction. You can compare it to how text messages work on your phone. After you respond the same way to an incoming text the phone is able to auto fill and guess how you are most likely going to respond. Scary….but true. Just like your phone, habits are learned over time. Once learned and set, they require hardly any of our higher brain functions to maintain them. They are the reflexes of the brain. It takes thinking to change habits. Self-awareness thinking. If you know that you need to break a bad habit for your own good. You have to turn off the autopilot. While autopilot is off, you have to replace...